What Happens When Fashion’s Most Famous Fan Goes Indie? An Investigation of Kim Kardashian West’s Evolved, Avant-Garde Style

“For whatever reason, people love to love her or love to hate her.”

That’s Mike Eckhaus and Zoe Latta of New York’s celebrated indie label Eckhaus Latta on Kim Kardashian West. The design duo, who’ve staged a rogue fashion show at MoMA PS1 and cast their collections with the likes of Bjarne Melgaard and Hari Nef, are behind one of Kardashian West’s recent looks. On July 31, Kardashian West wore an Eckhaus Latta knit skirt with a waistband cut-out to perform the very mundane task of getting snacks at a gas station. “We’re thrilled that she bought the skirt and welcome her to buy as much Eckhaus Latta as she pleases,” Eckhaus and Latta wrote Vogue. “She looks beautiful in it.”